Vico C, born Luis Armando Lozada Cruz on September 8, 1971, in Brooklyn, New York, is widely recognized as a pioneer in the Latin American hip-hop and rap scene. Often hailed as "The Father of Latin Hip Hop," Vico C has built an influential career by infusing his music with a strong narrative sense, potent social commentary, and an integration of rhythmic complexities that draw from his Puerto Rican heritage.

Rising to prominence in the late 1980s and early 1990s, Vico C broke new ground by rapping in Spanish and addressing the harsh realities of urban life. His lyrical prowess and commitment to tackle topics such as poverty, crime, and religion connect deeply with his audience, garnering him respect and acclaim in the world of Latin music. Vico C's discography has continuously evolved, mirroring his own personal struggles and triumphs, which include overcoming substance abuse. Through his candid expression and musical innovation, Vico C has proven to be a resilient figure in the music industry, with recent releases like "Blam Blam," "Pánico," and "Ella Va" maintaining his status as a respected and relevant artist even after decades of artistry. His work continues to inspire new generations of Latinx artists navigating the crossroads of culture, identity, and musical expression.

Genres

Reggaeton

Related Artists

Daddy Yankee

Don Omar

Tego Calderón

Ivy Queen

Bad Bunny

KAROL G

Anuel AA

Ozuna

J Balvin

Maluma

Farruko

Arcángel

Latest Release

Canoita electro (remastered)

Taboo•

Vico C

Single - Released March 28, 2024