Reincarnation is an Armenian reggae band that has been infusing the music scene with their unique blend of influences, stirring up a loyal fan base with their innovative sounds and poignant lyricism. Led by the charismatic frontman Roland Gasparyan, who is not only the vocalist but also the author of the songs, their music is characterized by an eclectic fusion of reggae rhythms with elements of rock, funk, and traditional Armenian music. Formed in the early 2000s, Reincarnation quickly became one of the most notable reggae acts in Armenia and has since enjoyed success both locally and internationally.
Their recent releases showcase the band's versatility and commitment to evolving their sound while staying true to their roots. "Starry night" and "Shredder" highlight their ability to create music that is both poetically introspective and vibrantly energetic. "BE ALRIGHT" serves as an anthem of positivity, blending the band's signature reggae beats with a message of hope and resilience. Meanwhile, "Sex Machine" shows off a funkier, more provocative side of their music. “Love” is an ode to the most powerful of human emotions, reflecting the band's softer, more melodic approach. The band pays homage to their cultural heritage by reimagining “Ashkharhums Imn Dun Is,” a classic piece by the 18th-century Armenian bard Sayat Nova, infusing it with their fresh, contemporary sound. Reincarnation is a band that truly epitomizes the spirit of musical reinvention, living up to their name by continually bringing new life to the music they create.
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