Lura, whose full name is Maria de Lurdes Pina Assunção, is a distinguished singer and musician hailing from Portugal with Cape Verdean roots that heavily influence her music. Born in Lisbon in 1975 to Cape Verdean parents, she emerged in the music world by infusing the traditional sounds of her heritage with contemporary rhythms, blending styles like funana, batuku, morna, and coladeira.

Lura's sultry voice and commanding stage presence have propelled her into the international spotlight, marking her as an ambassador of Cape Verde's rich musical palette. Her portfolio showcases a celebration of her cultural identity, offering listeners a fusion of African and Portuguese sounds. With an extensive list of releases, including an array of singles and EPs such as "Alguem di Alguem," as well as the project "Herança," released in 2015, she has illustrated an evolving artistry. Singles like "Sabi di Más," and its remixed version, not only exhibit her versatility but also her dedication to evolving her sound while remaining true to her roots. Through her music, Lura has continued to share the stories and experiences of her community, bringing the spirit of Cape Verde's islands to the global stage and assuring her place in the mosaic of World Music influencers.