GOG, an acronym for Genival Oliveira Gonçalves, is not only a distinguished Brazilian rapper but also an influential social activist and poet whose music often reflects themes of racial inequality, social justice, and the struggles faced by people in Brazilian favelas. Emerging from the outskirts of Brasília in the late 1980s, GOG has been considered one of the pioneering figures in Brazilian hip hop, using his potent lyrics and commanding voice to paint vivid narratives of the life he observed around him.

Throughout his career, GOG has carved out a niche for himself with his unique blend of samba and hip hop, entwining the rhythms of his cultural heritage with the beats of contemporary urban music. His discography is decorated with titles that often carry deep social commentary, such as "Quando Um Pai Se Vai, Outro Vem" and "Assassinos Sociais," demonstrating his commitment to bringing attention to societal issues. Not limited to rap, he also brings soulful vibes in tracks like "I Can Feel(Extended Mix)," which showcase his versatility as an artist. As much a storyteller as a musician, GOG continues to be an essential voice in Brazilian music, using his platform to advocate for change and enlighten listeners with his thought-provoking works.