Grupo Niche

Grupo Niche is a renowned salsa group founded in 1978 in Cali, Colombia by the late composer and singer Jairo Varela and Alexis Lozano. Varela, until his death in August 2012, served as the band's director, producer, and main songwriter, shaping the ensemble's musical identity with a blend of vibrant salsa tunes and socially conscious lyrics. Grupo Niche's music is characterized by its sophisticated, brass-heavy arrangements and compelling rhythms that have become synonymous with the sound of Colombian salsa.

The group has enjoyed immense popularity both in Colombia and internationally, carving out a significant place for themselves in the world of Latin music. Their dynamic sound fuses elements of Afro-Cuban and Caribbean rhythms with a distinct Colombian flair. With an extensive discography, Grupo Niche's recent releases such as "Niche Sinfónico" showcase their versatility, adapting their classic sound to symphonic arrangements. Celebrated hits like "Hagamos Lo Que Diga el Corazón (Versión Sinfónica)" and "Tocando el Cielo Con las Manos" have continued to endear them to old and new fans alike. As the band commemorated its four-decade journey with the album "40," their commitment to innovation and the celebration of Latin American culture has remained unwavering, with songs such as "Búscame" and "Tierra de Mis Amores" further solidifying their status as salsa legends.

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La Primera Vez
Single - Released June 21, 2024
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