Persia Holder

Persia Holder is a talented singer-songwriter based in South London, known for her emotive and versatile pop music. With a rich heritage blending Scottish and Iranian roots, she began learning piano at the age of 11 and was influenced by Motown and Pop music. Her journey into the music scene started in 2019, when she began sharing her music and rapidly gained a significant following across social media platforms. Persia has collaborated with notable songwriters like Max Wolfgang and Phil Cook, and her music draws inspiration from icons such as Adele, Sam Smith, and Rihanna. Her recent releases include "Echo," "Now Or Never," and "Baggage," which showcase her distinctive sound and emotional depth.

Persia Holder has performed at several prominent UK venues and festivals, including the Victorious Festival, O2 Academy locations, Reading and Leeds, Wireless, and Glastonbury. These performances have highlighted her energetic stage presence and catchy pop tunes, solidifying her position as a rising star in the UK music scene.

Latest Release
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Echo
Single - Released May 16, 2025
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