**Bear** (born Kim Hwi-seob) is a Seoul-based indie multi-instrumentalist and producer known for his DIY charm and genre-blurring sound. A staple of South Korea’s indie scene, he crafts lo-fi bedroom pop and psychedelic-tinged rock with a playful, introspective edge, often layering fuzzy guitars, hazy synths, and candid Korean lyrics that balance humor and vulnerability. His work under the name Bear (and sometimes *MAGIC STRAWBERRY SOUND*, his DIY label/collective) feels like a cozy late-night hang—think DIY recordings, retro video game soundfonts, and a vibe that’s equally nostalgic and forward-thinking.
Recent releases like *Hissy* (2023) and *Majesty* (2022) showcase his knack for merging scrappy garage-rock energy with dreamy melodies, while *Live from Studio Mini* (2023) captures his raw, off-the-cuff live spirit. Whether he’s riffing on existential dread or writing odes to his guitar pedals, Bear’s music feels like a candid chat with your weirdest, most creative friend.
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