It Hugs Back is a dreamy indie outfit from Kent, England, formed in 2006 around songwriter Matthew Simms. Known for their hazy blend of shoegaze textures and melodic indie pop, the band carved out a cozy niche with DIY charm, often self-recording their material. They gained attention with their 2009 debut *Inside Your Guitar* (released via 4AD’s Nice Night imprint), which shimmered with warm guitars and introspective vibes. After follow-up *Recommended Record* (2012) and a hiatus, they resurfaced in the late 2010s with releases like *Slow Wave* and *Work Day*, proving their knack for crafting comforting, fuzzy soundscapes remained intact. Their catalog—including compilations like *The Record Room: First Four Singles*—feels like a lovingly curated time capsule of UK indie’s quieter, more thoughtful corners.
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