What So Not

What So Not is an electronic music project conceived by Australian record producer Emoh Instead, originally a duo that included famed producer Flume until his departure in 2015. The project gained recognition for a distinctive style that fused elements of trap, bass-heavy beats, and an array of eclectic influences, allowing them to carve out a unique space within the electronic music scene. After Flume's exit, Emoh Instead, whose real name is Chris Emerson, continued to lead What So Not as a solo venture, consistently pushing the project's creative boundaries and earning a global following.

Since Flume's departure, What So Not has continued to evolve, releasing a slew of singles and collaborations that showcase Emerson’s aptitude for innovative production and a flair for dramatic, genre-blending compositions. Tracks like "Fever," "Uh Uh," and "As One" exemplify Emerson's prowess in crafting dynamic soundscapes, while the track "Messin’ Me Up" and its various remixes highlight his collaborative spirit, working with artists such as EVAN GIIA and remixers like Thys, Yash, and Ardalan to reinterpret the song’s core elements. Whether it's through a heavy-hitting anthem or a more subdued and intricate electronic masterpiece, What So Not continues to cement its legacy in the global music community as a powerhouse of ingenuity and genre-defying sounds.

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Latest Release
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Motions
Ep - 4 Tracks - Released August 16, 2024
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  1. August 16, 2024
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  4. December 13, 2023
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  9. September 16, 2022
  10. August 18