Masse

Masse (born Masse Salazar) is a Swedish rapper and songwriter who’s carved out a playful, relatable lane in Scandinavia’s hip-hop scene. Hailing from Gothenburg, he’s known for blending laid-back flows with witty, everyday storytelling—think Friday night vibes (“Fredag”), workweek gripes (“Jobba”), and romantic misadventures (“Love You”). His tracks often mix Swedish and English lyrics, pairing catchy hooks with beats that bounce between hip-hop and pop. While keeping his personal life low-key, Masse’s music regularly nods to his connection with the Södra Sällskapet collective, a crew shaping Sweden’s underground rap culture. Recent releases like “Choco Chanel” and “Slå tillbaks” show his knack for turning relatable frustrations into addictive, head-nodding anthems.