PHFAT, a South African alternative rap artist, has been carving a unique niche in the music scene with his distinctive blend of electronic music and hip hop. Initially starting as a duo, with rapper Mike Zietsman and producer Narch forging their unique sound, the group transitioned to a solo act when Zietsman continued under the PHFAT moniker after their split in 2016. Known for his raw lyrical delivery and the haunting electronic beats that underpin his tracks, PHFAT has become synonymous with a sound that defies straightforward genre categorization, often described as a dark, bass-heavy variety of alternative hip hop.

Through his body of work, PHFAT explores themes of love, loss, and existential angst, which resonate across his diverse musical catalog. Subsequent releases like "Put Your Money Where Your Taste Is" and "Too Lost in You" showcase his gift for crafting tracks that are both introspective and infectious, while "New Cut (Freestyle)" and "get out my head" display his freewheeling lyrical agility. His ability to merge emotional vulnerability with hard-hitting beats, as evident in songs like "Unholy" and "sex | love | heartbreak," has earned PHFAT a dedicated following both at home and internationally. With a legacy of stirring live performances and a penchant for evocative storytelling, PHFAT has cemented his status as a compelling voice in the realm of alternative rap.