LAUD

LAUD, born Tumisang Kekana on September 29, 1997, is a rising star in the South African music scene. He's made a name for himself in the Amapiano genre, blending elements of deep house and hip hop to create his unique sound. LAUD's journey in music began in high school, where he discovered his passion for rhythm and started crafting deep house tracks before finding his true calling in Amapiano.

His debut album "REARABETSWE," released in 2023, was a significant milestone in his career, resonating deeply with audiences and showcasing his talent for emotive lyrics and infectious beats. LAUD's music not only reflects his personal experiences growing up in Hammanskraal and Atteridgeville but also captures the vibrant culture of South African youth. With his dedication to both digital and vinyl formats, LAUD is carving out a distinctive space for himself in the music industry, appealing to both modern listeners and vinyl enthusiasts alike.