Soulja Boy, born DeAndre Cortez Way on July 28, 1990, in Chicago, Illinois, is an American rapper, producer, and entrepreneur who gained immense fame with his 2007 hit "Crank That (Soulja Boy)." His self-published single went viral, chiefly through the social media platform MySpace, and its accompanying dance moved engraved itself into popular culture. Quickly signed to Interscope Records, Soulja Boy capitalized on the digital era's tools to propel his career and became a pioneer in using the internet for music promotion.

Soulja Boy's influence extends beyond his early hits, as he has consistently experimented with sounds and marketing strategies, adapting to the ever-evolving landscape of hip-hop and social media. His persistent work ethic is reflected in a continuous stream of mixtapes and albums, including his more recent releases such as "I'm Live," "BBL," and "Play With You." Soulja Boy's ability to remain relevant through the years has not only demonstrated his adaptability but also affirmed his standing as a cultural icon who helped shape the way music is consumed and distributed in the digital age. Whether it's through his infectious beats or strategic self-branding, Soulja Boy continues to leave an indelible mark on the music industry.

Genres

Atl Hip Hop

Chicago Bop

Dance Pop

Pop Rap

Rap

Southern Hip Hop

Trap

Related Artists

Bow Wow

Lil Jon

Lil Jon & The East Side Boyz

Waka Flocka Flame

T-Pain

Ying Yang Twins

Chingy

Baby Bash

Sean Kingston

New Boyz

Chamillionaire

Travis Porter

Latest Release

STARGAZE

Soulja Boy

Single - Released November 14, 2024