Produkt 28 is a Kosovar hip-hop duo formed in 2018 by rappers 2po2 and Lumi B. Known for their energetic live performances and socially conscious lyrics, they've quickly become one of the most popular acts in the region. Their music blends traditional Albanian folk melodies with modern hip-hop beats, creating a unique and captivating sound. With hits like "Shqipe," "Ajer," and "My Number One," Produkt 28 has gained a loyal following and continues to push the boundaries of Kosovar hip-hop.