Urbano latino is a vibrant and eclectic music genre that emerged in the early 2010s, blending traditional Latin American styles with modern urban influences. Characterized by its fusion of reggaeton, Latin trap, and bachata rhythms, urbano latino often features infectious, syncopated beats, prominent use of dembow and 808 drums, and a mix of melodic and rap-style vocals. Born out of the streets of Puerto Rico and Colombia, the genre gained widespread popularity around 2015-2018, with its cultural significance lying in its representation of Latinx identity and experiences. Urbano latino draws from African diasporic traditions, while also incorporating elements of hip-hop, electronic, and contemporary R&B. What sets it apart is its bold experimentation and fusion of styles, creating a unique sound that is both deeply rooted in Latin American heritage and forward-thinking in its global appeal.

Cherokee

El High•

Loyaltty•

Marcianeke•

Joyce Santana

Single - Released January 16, 2026