ARK IDENTITY

ARK IDENTITY is the dream pop solo project of Toronto-based singer-songwriter and multi-instrumentalist Noah Mroueh. He creates immersive soundscapes that blend dream pop with elements of psychedelia, crafting melodies that are both "addictively good" and introspective. His music often explores themes of reflection and personal growth, as seen in his debut EP *ANNDALE*, which was produced by Philippe Andre. This EP is deeply personal, named after the street where Mroueh grew up and featuring tracks like "Screens" and "Eyes" that showcase his versatility in blending indie-rock vibes with psychedelic guitar effects.

ARK IDENTITY's *ANNDALE* EP is a reflection on his past, written entirely in the basement of his childhood home. Tracks like "I’m Done Living" stand out for their emotional depth, capturing a sense of self-reflection and renewal. Mroueh's work under the ARK IDENTITY moniker has garnered attention as one of the exciting new voices in dream pop, offering listeners a journey through introspective narratives and expansive musical landscapes.

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