Cuban Alternative

Cuban Alternative music is a vibrant, eclectic genre that combines traditional Afro-Cuban rhythms with modern styles such as hip-hop, electronic, and rock. Emerging in the 1990s and 2000s, it reflects the island's cultural and economic transformations. Characterized by driving beats, percussive instrumentation, and socially conscious lyrics, Cuban Alternative often incorporates elements of son, rumba, and timba, with a focus on improvisation and call-and-response patterns. Artists in this genre frequently blend soulful, melodic vocals with raw, energetic rap and Afro-Cuban chants, creating a unique sound that is both deeply rooted in Cuban heritage and globally relevant. By fusing traditional and modern styles, Cuban Alternative has become a powerful platform for self-expression and social commentary, resonating with audiences worldwide and influencing contemporary Latin American music.

LOS LOBOS

Ayax y Prok•

Al2 El Aldeano

Single - Released October 23, 2025